Highlands “BID” divorces partnership and reorganizes Bayshore Courier News Posted:02/09/10
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Monmouth County, NJ - The Highlands Borough Council last year voted to not approve the Highlands BID 2010 budget, effectively ending the 10 year partnership with the Highlands business community. The outcome is that the non-profit business organization will no longer receive guaranteed funds that the Borough collected via an assessment on all commercial properties in Highlands according to the press release.
As a result reportedly the Highlands BID Board of directors has agreed to reorganize, amend our by-laws and continue to operate all planned calendar of events, marketing initiatives and other business development programs under the name Highlands Business Partnership (HBP), a 501c charitable organization. The HBP is widely recognized as a tourism partner in both the State and the County for our destination marketing programs. For funding the HBP will rely on membership fee (no longer collected by the borough tax assessor), event proceeds, charitable donations and grants. Successful past revenue generating events presented by HBP include, Oktoberfest, Bike NY, Seaport Craft Festival, Annual Clam Fest. In addition new revenue generating events to be planned include, "St. Patrick's Day Parade Dinner," "A taste of Highlands," "Annual Fishing Derby," and "Annual Fun Run." All set to celebrate the Grand Opening of the new $128 million Highlands/Sandy Hook Bridge in October.
As business leaders the HBP has decided to head in a new direction and is looking forward to a new era of cooperation with the public sector to advance shared goals with the community. For more information on the Highlands Business Partnership, visit: HighlandsNJ website or call 732-291-4713.
